The Q4 2024 Valuation Update
The latest market seesaw penalized nearly every player in the cohort. While Sinch’s market cap was up 7%, everyone else fell by double-digit percentages..
Bandwidth’s State of Messaging Webinar
In case you missed it, last week’s Bandwidth State of Messaging webinar replay is now available…
One Expert One Topic — Megan Brown Talks TCPA Reform
Had her parents not fronted her the money for her Harvard and Yale applications, Megan Brown might never have ended up at Harvard..
Somos Acquires Sekura.id
Most MEF on-stage events are well-scripted affairs. But sometimes, just sometimes, you get a hot-off-the-presses announcement. xConnect CEO Eli Katz got on stage with Sekura.id’s Mark Harvey to announce xConnect’s acquisition of Sekura…
Countdown to April 11 with Alexis Buese
Bradley partner Alexis Buese is no stranger to these pages. She’s contributed to the One Expert, One Topic series and co-authored our deep dive into the Reassigned Number Database.
One Expert, One Topic — David Carter Talks Quiet Hours TCPA Petition
When studying at the College of William & Mary, David Carter was part of the security detail for both Margaret Thatcher and Henry Kissinger. One of them—he won’t say who—was kind, gracious, and generous with their compliments…
Braze Buys Offerfit
$325M. Bam. Just like that, the cohort’s first major acquisition news dropped. You could argue that it’s not an acquisition in the messaging space; you may even argue that Braze isn’t a traditional messaging platform. But the strongest acquisitions aren’t about tradition..
WhatsApp Hits Pause on Marketing
Starting April 1, 2025, WhatsApp business messaging will pause all marketing use cases in North America. This temporary move aims to “enhance the consumer experience” and applies specifically to marketing, not conversational or informational messages, which will continue as usual..
What Pandemic? RCS, AI, and a Fully Revived MWC Barcelona
RCS will change everything. It’s the most significant ground-up rewrite of messaging since, well, SMS. That was the talk track in 2025—just as it was back in 2018…
Infobip’s Messaging Report Changed My Mind
I’ve long maintained that Apple’s support for RCS was a red herring. The industry had a ton of work to do—everything from customer onboarding to brand education—that could be tackled while waiting for Apple to change its mind…
